Angels, the investment firm of Mercadona’s president, Juan Roig, has spearheaded a €900,000 funding round in FlipFlow, a startup offering a market analytics suite for businesses. The investment round also saw participation from All Iron, Abac, and Lanai Partners, increasing Angels’ portfolio to 41 companies.
FlipFlow provides brands, manufacturers, and distributors with a dashboard offering precise, actionable, and real-time information on their products, competitors, and markets globally, aiding in more informed business decisions. The company uniquely integrates data collection with Business Intelligence and intensive artificial intelligence application.
Founded in 2021 by Ricardo García (CEO), Ismael Gandarillas (CTO), and Mario Rodríguez (CSO), FlipFlow has maintained a strong link to software development for retail, boasting annual triple-digit growth from inception. The startup operates in five countries and monitors over 50 markets, collecting hundreds of millions of daily data points.
The recent funding aims to accelerate FlipFlow’s growth in existing markets and initiate global expansion. The company plans to continue enhancing its core technology, setting it apart from competitors. Ricardo García emphasizes the goal to globally influence decision-making in the sector, with the support of Angels, Abac Capital, All Iron, and Lanai, contributing more than just capital. Pepe Peris, Director General of Angels, lauds FlipFlow’s efforts to transform real-time market data analysis, focusing on adding value and satisfaction across all business aspects.
